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The first multi-species poultry ERP

Stop losing Rs 4–15 lakh every cycle on hidden farm losses

Poultrya replaces guesswork with real-time control — every egg, batch, and bird tracked from one dashboard built for hatchery, broiler, and layer operations.

Avg. hatch rate tracked
91.4%
Hatchery · Broiler · Layer
3 species
Per module, per month
PKR 7,000
Farm managers reviewing flock data on a tablet inside a poultry house
Hatchery command centerLive
91.4%Hatch rate
3.2%Unresolved loss
98.2%Chick quality

Setter 02 is 0.4°C above threshold — 3,200 eggs at risk.

  • Hatchery
  • Broiler
  • Layer
  • Feed Mill
  • Veterinary

The hidden cost

Losses you can't see are already happening

Hatcheries, broiler farms and layer operations are losing millions per cycle — without knowing it. The problem isn't the farm. It's the absence of data.

3% undetected loss

Rs 9,00,000

300,000 eggs/cycle → 9,000 chicks lost

Lost per cycle at Rs 100/chick. Without a system, you don't see where — poor temperature, wrong grading, or machine downtime.

5% undetected loss

Rs 15,00,000

300,000 eggs/cycle → 15,000 chicks lost

The industry average for hatcheries running without data systems. Multiplied across cycles, this becomes crore-level annual loss.

With Poultrya: +2% recovery

Rs 6,00,000+

300,000 eggs → 6,000 extra chicks recovered

Extra profit per cycle from just a 2% hatch rate improvement. Poultrya costs Rs 7,000/month per module. The math is clear.

The real problems

Why experience alone is no longer enough

Every day your farm runs without proper data infrastructure, you're exposed to losses that compound silently.

Without Poultrya

Hatch rate visibility
None
Cost per chick tracking
Manual
Machine failure alerts
Discovered late
Staff accountability
Memory-based
Batch traceability
Not available
Profit per batch
Unknown

Staff dependency — the biggest risk

Your entire operation depends on what key staff know and remember. If they leave, they take your processes with them.

“When key staff leaves… your system leaves with them.”

Hidden financial loss

2–5% hatch loss is invisible without tracking. Poor grading, weak chicks, and temperature deviations cost millions per cycle.

“Losses are happening… you just don't see them.”

Machine failure = batch loss

Without real-time monitoring, a temperature deviation in a setter or hatcher can ruin an entire batch before anyone notices.

“One machine failure can ruin an entire batch.”

No financial clarity

Most farms cannot tell you their cost per chick, profit per batch, or which cycle was their best. Without this, you can't grow strategically.

“If you don't know where profit comes from… you can't scale it.”

Multi-species complexity

Hatchery, broilers and layers each have different curves, feeding plans, and mortality patterns — dangerous complexity without one system.

“Multi-species operations double the complexity.”

Reactive, not proactive

You discover feed shortages when they happen, health issues when birds die, and losses when cycles end.

“You're running reactive — not proactive.”

No data = no scaling

You cannot standardize what you cannot measure. A second farm or new staff without systems means recreating chaos every time.

“Without a system… your business cannot scale.”

No root cause analysis

When a batch fails, you see the problem — not the reason. Machine? Staff error? Egg quality? Without traceability, mistakes repeat.

“You see problems… but never the real cause.”

Platform modules

One system for your entire operation

Hatchery, broiler, layer, feed mill, and veterinary — integrated modules with live dashboards, each at PKR 7,000/month.

Hatchery module

Real-time hatchery intelligence.

Manage complex incubation cycles, optimize chick quality, and run seamless logistics with real-time tracking of every egg and every chick.

PKR 7,000/ month
  • Setter & hatcher scheduling with precision time-sync
  • Break-out analysis and candling logs
  • Automated chick sales and vehicle dispatch logs
  • Biosecurity tracking for egg transport
Hatchery dashboardLive
91.4%Hatch rate
48kBatch size
98.2%Quality
Rs 100Cost / chick
  • Setter 04 — Batch #114Incubating
  • Setter 02 — Batch #112Temp 37.8°
  • Expected chicks42,600 (est.)
  • Last breakout infertile1.2%

Add-on modules

Extend as you grow

Every Poultrya plan can be extended with specialized modules. Start with your core and add as you grow.

Maintenance

  • Equipment & asset tracking
  • Preventive maintenance
  • Downtime impact monitoring
  • Service logs & alerts

Sales & Dispatch

  • Order management
  • Fleet & dispatch tracking
  • Customer portal
  • Auto-deduct inventory

Advanced Analytics

  • Predictive intelligence
  • Capacity planning
  • Automated reports
  • Benchmarking

Poultrya AI

  • Flock trend detection
  • Auto-alerts & anomaly flags
  • Harvest forecasting
  • WhatsApp summaries

Customer stories

Trusted by poultry operators

Digitizing our broiler cycles allowed us to identify feed leakages within 24 hours rather than 24 days. The ROI was visible in the first batch.
Operations DirectorLarge-scale integration
The vaccine scheduling and mortality alerts have significantly reduced our veterinary overhead and saved entire sheds from outbreaks.
OwnerModern broiler farm
Real-time monitoring of our setters transformed our chick quality from day one. We stopped managing by guesswork.
General ManagerCommercial hatchery

ROI calculator

The math every hatchery owner should see

This isn't a software cost — it's a profit decision. Here is the return for a typical hatchery running 300,000 eggs per cycle.

You see hidden loss

Breakout analysis shows exactly where eggs fail — infertile, early dead, late dead, temperature issues.

Machines are monitored continuously

Temperature deviations are caught in minutes, not after a batch fails.

Staff accountability drives performance

When every action is logged, human error drops and mistakes get caught early.

You know your cost & profit per chick

Poultrya calculates it automatically — price accurately, negotiate better, plan with confidence.

ROI estimate — 300,000 eggs/cycle

Hidden loss before Poultrya (3% undetected)
−Rs 9,00,000
Typical hatch rate improvement (+2%)
+Rs 6,00,000
Reduced machine downtime & batch loss
+Rs 1,20,000
Staff error reduction & grading improvement
+Rs 80,000
Poultrya Hatchery module cost
−Rs 7,000
Net gain per cycle+Rs 7,93,000Based on 300,000 eggs/cycle at Rs 100/chick. Results vary by operation size.

“The system only costs 7,000 — and you're potentially earning over 790,000 in return.”

Pricing

One simple price for every module

Every module is PKR 7,000 per month. Pick the modules your operation needs — nothing more.

Hatchery

PKR 7,000/ month

  • Hatchery overview dashboard
  • Egg & incubation tracking
  • Breakout & candling analysis
  • Chick quality grading
  • Machine performance tracking
  • Batch traceability & reports
Choose Hatchery

Layer

PKR 7,000/ month

  • Layer dashboard & HDEP% tracking
  • Flock lifecycle management
  • Egg production & grading
  • Feed-per-egg cost tracking
  • Egg packing & inventory
  • Sales & traceability
Choose Layer

Feed Mill

PKR 7,000/ month

  • Feed mill dashboard
  • Recipe & formulation management
  • Multi-silo inventory
  • Ingredient cost analysis
  • Shrinkage & wastage alerts
  • Production batch records
Choose Feed Mill

Veterinary

PKR 7,000/ month

  • Health dashboard
  • Vaccination schedules
  • Mortality trend alerts
  • Clinical & vet logs
  • Biosecurity & visitor logs
  • Vaccination certificates
Choose Veterinary

Packages

Starter

Best to begin

PKR 7,000/ month

One core module with essential reporting. Get started and see your data immediately.

  • 1 core module
  • Dashboards & basic reporting
  • WhatsApp support
  • Upgrade anytime

Enterprise

Multi-farm

PKR 7,000/ module / month

The full platform for large multi-farm, multi-species operations with dedicated support.

  • All modules available
  • Custom onboarding & training
  • AI & Maintenance add-ons
  • Dedicated account manager

All prices in PKR. Add as many modules as you need — each one is PKR 7,000/month.

FAQ

Common questions

You have a farm — but without a control system, you're managing operations, not controlling them.

Poultrya gives you control and helps multiply your profit. Let's calculate exactly what your operation could recover.

Contact

Let's talk about your operation

Tell us about your farm and what you need. We'll calculate the exact ROI Poultrya can deliver for you.

  • Step 1Fill in the form with your farm details
  • Step 2WhatsApp opens with your enquiry ready — tap Send
  • Step 3Our team replies with pricing and your ROI estimate

Get your free ROI calculation

Modules you need